I wanted to do and write something a little bit differently today. More specifically, my intention is to show a little bit of my process behind certain aspects of my business. Many, if not most, tarot readers charge based on time spent for the reading. There is nothing wrong with this, but I personally have never liked to charge that way. A big reason why is because of my first reading as the client, not the reader.
I went to see a tarot reader long before I knew how to read tarot. To be fair, I had not done my research into the type or reading, or reader, I wanted. I simply had some cash and showed up at a store in Denver. I also had not taken the time to consider what I wanted, and more importantly needed, from my reading. What was the underlying purpose? What would I do with the information given to me? How could I be vulnerable and hear both the good and bad the cards may bring forth? I asked myself none of these question. (I would like to spend a whole post on the etiquette between reader and client, but I digress….)
So I show up at a store, cash in hand, ready for my reading. I asked if anyone was available to read for me. A woman was, and although I do not expect or want an overly fluffy or lovey-dovey reader (that is not my style), this woman was cold and not very friendly. We went to a section of the store, that was separated by nothing more than a divider. This made my walls go up. I didn’t know exactly what I wanted or needed from my reader, but I knew I didn’t want every customer walking by to overhear what I considered, and still do, a sacred conversation.
I told her a little bit about what was going on with me, and she started to pull the cards. And she kept pulling… and pulling…. and pulling. She must have pulled over thirty cards from her deck. I say this not because I question or despise the way another reader works with her cards. (I also want to make it clear that many, if not most readers do not read this way. They are inviting, informative, and value the shared energetic experience.) I did not feel like this reader valued my presence. I say this because the majority of the reading was spent shuffling and looking and shuffling and looking. I could not tell you a single card that was pulled because she didn’t talk very much. The last five minutes of a fifteen-minute reading was spent with her asking a few more questions, and then giving some small suggestions, and that was it.
Those fifteen minutes cost me $20.00, and although I recognize that is not the most expensive reading ever, it was still a lot for me at that time financially. I left feeling overwhelmed, annoyed, and more confused than before. I would have preferred it if she had pulled one card for me and had deeply gone into the meaning of that card, and how it could relate to me and my situation. As a reader, I don’t not believe more is more when it comes to number of cards. As a client, I know it’s not. A couple of years later, when I started developing my website, writing spreads, and determining my prices, I knew that I didn’t want to make anyone as my blessed client feel like they had been overcharged and under-served.
But, I wrestled with the way to price my services and my spreads. What was fair to the clients, but still honored and valued the heart and soul I put into my work? I finally decided that I wanted to charge based on cards that I pulled. This means that my one-card readings (still thorough and written with love) are not charged the same way that my five-card reading does. Here are some of the main reasons I decided to charge this way (I feel the need to preface here that this is what works for me and the way I operate as a tarot reader. I am not saying that others who price or charge differently than me are doing it wrong. Different strokes for different folks):
1.) I don’t like being rushed for / by time and numbers: By removing the constraint of time, I personally feel more free to spend as much time as needed going into the messages that I download from each card. By removing the layer of time from my readings, I feel less confined by time.
2.) Discussing the cards from intuition: I could take one hour to discuss one card if my intuition keeps downloading meaningful content. I could take less time with more cards. With no time limit, I feel able to discuss each download clearly and without rush.
3.) Gives you financial options: Because my spreads are based upon the amount of cards I pull, I have many different spread options available on my website. You can choose the spread that works for you and for your budget. As mentioned, I have been in the place where $20.00 was my grocery limit for the week. I believe tarot is medicine, but I also believe it shouldn’t put you in the red. No matter the spread you choose, you will get my soulful intention to provide the best tarot reading I can.
4.) Telecommute makes time commitment harder: Because I do readings exclusively out of my home right now, time commitment to readings is not so black and white. Often, during a reading I pull the cards, write down initial notes by hand, and then take some time (outside, in meditation, or by journaling) to really let my intuition start downloading. It doesn’t always get channeled so immediately. So, I don’t have to start a timer or take note when I started or stopped. This again makes me feel less pressured by time, and more able to just read the cards and write.
5.) Quality over quantity: More cards does not mean a better reading. More time does not mean a better reading. Say it with me: more does not mean better. As I said in my story above, I would have preferred a $20.00 with only one or two cards, as opposed to a reading that had half the deck, and little to no detailed insight from particular cards. One card can really anchor you into clarification, or speak to your needed questions. Throwing down card after card after card may not always provide the most insight.
Hopefully, this provides some clarity to the way my pricing is set on my website. If you have any questions, or if you have a certain price point but don’t see a spread that fully covers your needs, no worries, shoot me an email at firstname.lastname@example.org and we can get a spread that fits your price point and your needs. Thanks for reading. Much love to you!